Thursday

One of life's heartbreaking sights

MAY 10, 2007: It's one of life's heartbreaking sights, up there with orphaned baby orang-utans clinging to tree stumps, sacks of dead puppies, piggeries, mangled ferraris yadda, whatever breaks your heart.

This is what broke my heart today anyway: parents force-feeding KFC to unwilling 2 and 3-year-olds in Songyuan, China under the watchful eye of the "Chicky" cartoon (literally one eye, he's fucken always winking for some reason...does no-one else notice how suss that makes him look? It's like he knows something we don't...maybe it's that KFC products aren't actually made of dead chickens after all. Yes! that must be it. What else could explain both "Chicky's" happy disposition and the constant winking?).

As though advertising doesn't do the job of getting enough of us addicted to fast food. It'd be heartbreaking enough to see in Australia, where we're fat already. But the Chinese are still an un-bloated people. The kids are fatter on average than their parents, though.

If people want to get KFC, fine. If they want to bring their kids, fine. But forcing the kids to eat the shit when they don't even want to? Fuck. I'd do anything to feel the revulsion that's written on these kids' faces towards over-processed, hormone-laden, fried artery plaque. Advertising propaganda sees to it that we're hooked by about the age of 5. It probably will these kids too. At least their memories of the place will be bad for a time.

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